Tripper
A responsive website that simplifies travel planning.
The problem: Planning a trip from different resources takes time and energy and usually people lost their motivation to have a well-organized plan.
The solution: Design an accessible platform to give a comprehensive outlook of the trip plan, from the start point to the end.
User research
47% of people don’t make a booking online when they intended to because it didn’t meet their needs.
Google/Bain, Global (AU, BR, DE, JP, U.S., U.K.), “Infinite Paths to Purchase,” 2019.
The biggest problems with modern-day travel planning stem from too much information.
User research was conducted through Interview questions such as :
What are your primary concerns when planning a trip?
What are your preferences when choosing a travel destination?
What tools or resources do you use to plan a trip?
Persona
User journey map
Ideation and Storyboards
I used the crazy 8 methods to ideate quickly and reach the first-hand pain points
Paper wireframes
Sitemap
Digital wireframes based on usability test
High fidelity design
